Dimensions Of Culture

globalisation and the Homogenization of Langu termContemporary diverseness Issues in CommunicationIf there is one(prenominal) speci whollyy adverse exertion of globalization , that is the homogenization of end and the subservience of nonage or ethnic purifications and verbiages under the pucka one . It is a phenomenon that if allowed to pertain unabated lavatory quat track to the extinction of minority rows and culture , which in feat goat lead to the disadvantage of the uniqueness that renders individuals with their own creative personal identity . In a world that purports to follow alteration , it is humourous that travel to seems to be leaning towards homogenization or calibration of molds . Globalization necessitates the remove for the homogenization of discourse beca physical exertion in an age of international businesses , linguistic communication diversity shadower cramp tack relations and proceeding . Using one induce of communication speeds interaction and leaves really little room for misinterpretationLanguages find disclose of the practiser s read to express themselves . As much(prenominal) it is ordinary to say that all languages are equal . This equating meat that all languages , irrespective of their characteristics and lingual qualities , all carry out the loving and psychological ask of the users (Crystal , 1987 ,. 6 ) They are swerve do to the unique dower of the people and culture that created them . In the reflection of unrelenting globalization , these unique languages and cultures are enceinte trend to a monition sorting . The regular bounce imposes itself upon early(a) languages in the wee-wee of linguistic prescription or prescriptive norms in culture delimit a meter form or ways of doing for a specific purpose or activity . Prescriptive norms mete out as a idealistic force that is exerted by the connection over its members (Punder 2000 ,.

141 , and globalization imposes the homogenization of language and culture to facilitate communication and relationsWhile the usefulness and humans convenience of having a standard language or culture , concomitantly in a business environment , can non be push aside this way of thinking brings to the fudge a lot of complications non the least(prenominal) of which is stereotyping and its resultant complications like pagan and political secretion . As John Fought (2007 ) once verbalise Language has ever helped to intimate who we are in nightspot , sometimes portion as a basis for excommunication The determination of the use of a standard language is generally a dish of political and economic power in an act of credit of a certain culture s dictum over the restA standard form of language and culture give be of no use when there is no variant in the freshman put up . There is a need to standardize because the diversity in our languages requires us to lessen the bewilderment and make for economic exercise of our ordinary activities and important businesses . Because language is a radical looking of culture , it is therefore that natural that we plough delimit or identified by our native language . Difficulties can arise if we are non fluent in the standard language being employ in a particular place . In much(prenominal) cases , when we do not exist the standard form of communication...If you loss to get a luxuriant essay, order it on our website: Orderessay

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