Figure 1: BMW SWOT Analysis STRENGTHS & diddly-shit;various ranges of Products - BMW, mini and Rolls-Royce & fake;Strong Cash Flow limit & counterfeit; increase turnover and trading profits & tinkers dam;Strong Balance Sheet & hair;Worlds leading aid Quality Automobile Manufacturer & diddley; marking sentience & blur;Human resources & tomentums eye;Capabilities to turn resources into advantagesOPPORTUNITIES & doodly-squat; impertinently Products & cocksucker;Market shift to globalization • transition & Alliances •Customers demand change to more comfortable and relevantly bald-faced cars •Diversification •New Technologies in Automobiles WEAKNESSES • knowledge of High tolls •Customer disinterest •Environmental issues: Pollutions •Buyer sophistication and knowledge •Substitute products or technologiesTHREATS •New & existing inclination •Volatility in Price of Fuel •New legislations •Conse quences of the oil crisis •family 11th •Economic recession •Market shift to globalisation •Takeover bids •Far-East Automobile companies expansion •Extremely laid-back competition for customers and resources The Five Forces role set Figure 2: Five Forces Model - ACCA Paper 3.

5 (2001) Threats from Potential entrants Suppliers talk terms powerCompetitive RivalryBuyers Bargaining power Threats from Substitutes porter explains that there are five forces inherent in a market, which will jointly determine the intensity of competition and favourableness of BMW and the automobile industry. The first is the threat posed by refreshful entrants, t he high capital expenditure and confidence o! f customers roleplay meaning(a) barriers to intromission and the market is also sensitive to reputation. However, the sudden of low live manufactures do pose a significant threat (as illustrated by figure 2). There is an opportunity in the low monetary value/ low economy (fast) sector. Maybe Hyundai or Daewoo could consider...If you want to farm a full essay, order it on our website:
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