harley In the Posse Ride II survey results report, meagrely 83% of customers think they have made lifelong friends because of Harley. The amount indicates that Posse Ride offers a good opportunity for haircloth members to develop or rekindle friendship when they ride together. So even though Harley riders may be from antithetical states and divergent professional fields, they still have a common topic and interest to talk to each other. This brand community indirectly enhances the relationship between customers. In the meantime, the participation of Harley-Davidson Company¡¦s employees is also helpful for HOG to understand its customers.

Managers or executives of Harley g ear up recognize what customers need and what customers want through the Posse Ride, and hence improve their products and services according to customers¡¦ thoughts. Moreover, Posse Ride is a challenge ride with a long time and a long distance. Only people who like riding, adventure, getting into a new environment are suitabl...If you want to get a full essay, order it on our website:
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